The Export Promotion Mission (EPM) is the Government of India's umbrella scheme to widen and de-risk the country's export base, launched in response to global tariff volatility and India's reliance on a narrow set of export markets.

Basic Details

  • Launched and Implemented by: Department of Commerce, Ministry of Commerce and Industry, with the Directorate General of Foreign Trade (DGFT) as the implementing agency.
  • Approved by Cabinet: 12 November 2025.
  • Type of Scheme: Central Sector Scheme.
  • Duration: FY 2025-26 to FY 2030-31.
  • Financial Outlay: ₹25,060 crore.
  • Beneficiaries: MSMEs, first-time exporters, and labour-intensive sectors — textiles, leather, gems and jewellery, engineering goods, and marine products.

Aim and Objectives

  • To consolidate India's fragmented export-support schemes into a single, outcome-based mechanism that can adapt to changing global tariff conditions.
  • To reduce the cost and improve the availability of trade finance for MSME exporters.
  • To lower compliance costs and strengthen the quality, branding, and packaging of Indian export products.
  • To reduce the logistical disadvantages faced by exporters, particularly in labour-intensive sectors, in reaching global markets.

Key Features

  • NIRYAT PROTSAHAN: Provides MSMEs with affordable trade finance through interest subvention, export factoring, collateral guarantees, and credit cards for e-commerce exporters.
  • NIRYAT DISHA: Supports export quality and regulatory compliance, along with assistance for international branding, packaging, and participation in trade fairs.
  • Sector Focus: Prioritises labour-intensive and MSME-heavy sectors such as textiles, leather, gems and jewellery, engineering goods, and marine products.
  • Adaptive Design: Structured as an outcome-based mechanism that can respond to evolving global trade conditions, including tariff shocks from major partners, rather than as a fixed one-time scheme.

Significance

  • Response to Tariff Shocks: The scheme gives Indian exporters a cushion against sudden tariff increases by major partners, such as the US's Section 301 duties on Indian goods.
  • MSME Inclusion: By targeting first-time and small exporters specifically, it aims to widen India's exporter base beyond large, established firms that already have financing access.
  • Market Diversification: Complements trade agreements such as the UK CETA and the Oman CEPA in reducing India's reliance on any single export destination.